Why OVPs are Essential For Media Companies?

Online video platforms help media companies streamline operations like hosting, video publishing, and more.

FREMONT, CA: The media industry's CIOs understand the necessity to upgrade legacy techniques and applications for publishing videos and achieving customers’ high-tech demands. The raise in numerous options to access videos through various online platforms has increased the market competition. CIOs continuously look for advanced Online Video Platform (OVP) to streamlining the video publishing processes and developing customer-based business models across their organizations. CIOs need to ensure various features and functionalities before investing in the OVPs.

• Video Encodes

Today, it has become highly necessary for OVPs to deliver options for numerous video formats to the viewers' interface. Online video platforms integrated with multi-bitrate and adaptive streaming features can stream the best possible version for each viewer’s device and internet connection automatically. Such an initiative to invest in OVPs with the above features can improve customer reach as well as revenue.

• Content Delivery Network

Adopting an OVP that can ease the monitoring of video distribution and delivery processes is essential. Tech-driven CIOs look for OVPs that carry standardized Content Delivery Network (CDN) features. The availability of such features guarantees quick video delivery and notifications in the case of firewall blocks. CDN-integrated OPVs can reach viewers across the globe seamlessly through the closest server to the viewers' device.

• Video Streaming Security

Modernization has not only improved the ways of producing, sharing, and accessing videos but also raised the threat of content piracy. The biggest concern of video producers and publishers is growing video piracy, digital attacks, and hacking. CIOs need to ensure the video protection and security standards of online video platforms before deployment. A highly-protected OVP holds the ability to direct all the revenue profits and video credits and also avoid any possibility of piracy.

Modern CIOs focus on the availability of connective and communication features in OVPs. Such features let the video publishers take feedbacks from viewers and enhance their services more. CIOs put efforts to find excellent OVPs that provide all-around services and help them by simplifying the video publishing processes while meeting the publication quality according to the market trend and customer demands.

See Also: Top Media and Entertainment Solution Companies