Top Trends and Practices Fostering Fintech Transformation

CIO Applications| Tuesday, June 01, 2021

In the coming years, fintech companies should consider embracing these patterns to improve their digital transformation.

Fremont, CA: In the wake of the Covid-19 pandemic, Fintech is transforming. The fintech industry overgrew during Covid-19, according to a joint study by the World Bank, and most fintech firms posted strong growth in the first half of 2020.

Customer support and engagement have increased due to technical advances in the industry and the ability to navigate threats and automate services. Fintech companies that incorporated innovations aim of providing better solutions are now on the rise. Fintech is a phrase that combines the words "finance" and "technology," and it is a term that current businesses have already taken seriously.Fintech will be transformed in many ways by disruptive technologies such as AI, machine learning, data analytics, and blockchain.

Let us look at some of the trends and practices fintech firms

Thumbs Up for Digital-Only

At the beginning of the Covid-19 pandemic, there was a major digital revolution, with customers preferring online platforms over on-premise services. Contactless services also were standard, and this trend is likely to persist in the coming years.

Digital-only banks would be a driving force behind this decline, as they have a more flexible working environment by removing paperwork and long lines.Digital banks, also known as net banks, are also the technology of the future, and businesses must take advantage of the opportunity to provide interactive, cost-effective financial services.

Embracing Personalized Services

Meanwhile, to restore faith and consumer loyalty, digital banking necessitates customer-centric services. It is critical to develop a relationship with consumers and include them in an omnichannel experience. For businesses, providing customized financial advice can be a valuable advantage. Data on a customer's buying habits, recurring expenses, financial needs, debts, and analyzing other factors to help provide better financial service.

The Blockchain Wave

Blockchain technology promotes the implementation of a centralized banking system and ensures that financial transactions are transparent.

Blockchain technology is getting adopted by fintech organizations to ensure transaction security, peer-to-peer transactions, and reduce transaction time. The use of blockchain for cryptocurrency transactions is gaining traction, and it's becoming a hot topic in the fintech world.

Prioritize Security

The accountability of safeguarding vulnerable details on digital platforms arises through digital transformations. Fintech is constantly evolving, necessitating more effective cybersecurity techniques. During the year of rapid digitization, we saw an increase in cyber fraud. Fintech companies can use artificial intelligence (AI) and biometrics to verify digital identities.Fingerprints, face recognition, voice recognition, and other biometrics may provide high-level protection for financial institutions.