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CIO Applications Weekly Brief

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Editor's Pick (1 - 4 of 8)
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The Changing Dynamics of Customer Delivery Model

The Changing Dynamics of Customer Delivery Model
Kevin Vasconi, EVP & CIO, Domino’s Pizza

Which Technology Best Suits the Hospitality Sector?

Which Technology Best Suits the Hospitality Sector?
Jessie Burgess, Executive Vice President, CIO, G6 Hospitality LLC

Four Fundamental Lessons for Building a Culture of Innovation and Success

Four Fundamental Lessons for Building a Culture of Innovation and...
Walter Carvalho, VP & Corporate CIO, Carnival Corporation

Revamping the Travel and Hospitality Sector

Revamping the Travel and Hospitality Sector
Michael Marino, Svp & Chief Experience Officer, Caesars

Elevating Hospitality to the Cloud

Elevating Hospitality to the Cloud
Dr. Peter Agel, Global Segment Leader Hotels, Oracle

Hotels Stay Healthy With Technology

Hotels Stay Healthy With Technology
Brian Shedd, CSMO, OpenKey

Hotel Distribution and the Superfast Changing Landscape of Travel Tech

Hotel Distribution and the Superfast Changing Landscape of Travel Tech
Kurien Jacob, Principal, Highgate Ventures

Limitless Service with Limited Resources

Limitless Service with Limited Resources
Tim Thilleman, Director of IT, Inn at Perry Cabin by Belmond

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Top 4 Reasons for IoT to Rise as a Smart Hospitality Solution

By CIO Applications| Friday, June 28, 2019
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Smart HospitalityIoT is transforming the way products, and services deliver value in the hospitality sector and redefining the guest experience by rendering hyper-personalized services.

FREMONT, CA: The hospitality industry has long been at the forefront of embracing innovative technologies and evolving to meet changing consumer needs and set new expectations for a home away from home. The key to this transition is the internet of things (IoT), a critical driver of business growth for enterprises. Below are applications IoT can provide to the industry.

• Data on Customer behavior

IoT offers information about the customers, including their routines, preferences, purchase patterns, and more that is otherwise not available. The inclusion of IoT in hospitality working processes allows them to know their customers more and anticipate to their needs, providing products and services that respond to their particular situations. This analytics also boost the creation of new business models.

• Process optimization

IoT is a great resource to integrate ERP and CRM to the internet. Integration makes it easier and faster to send quotes, manage inventory, control paid and unpaid invoices, among other critical business management operations in hospitality. In that way, hotel staff can focus on more complex tasks to grow business, acquiring more customers, and keeping the current customers happy.

• Customer engagement and Connectivity

Better connectivity to the guests with hotel amenities can be provided with IoT. It can also send custom-tailored recommendations to the guests according to their interest and can improve the existing in-room entertainment by providing better connectivity. The location-based suggestions and interactions are now going digital with IoT, making it easier to deliver more valuable information to guests. When the hospitality industry embraces IoT more closely, hotels can improve the guest experience and lower costs. Also, hotels can employ human employees for better customer engagement whenever required.

• Inventory Tracking and Management

 IoT enabled devices to help hospital workers keep track of the inventory item by item. Soon, smart devices should be able to keep tabs on inventory changes completely automatically, freeing up workers for more critical, cognitively demanding tasks.

The IoT will be the new standard in the hospitality business. It is a service that all guests deserve, and the right tool for hotels to grow and establish market authority. 

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