The sudden shift to a remote ecosystem exposed the need to overhaul traditional recruitment processes and, subsequently, accelerate the adoption of digital technologies to pave the way forward. As companies restrategize their talent acquisition agenda, here are three trends we think might come to the forefront in 2021.
FREMONT, CA: With the advent of COVID-19, hiring initiatives across industries slowed down or came to a steady halt altogether. The sudden shift to a remote ecosystem exposed the need to overhaul traditional recruitment processes and, subsequently, accelerate the adoption of digital technologies to pave the way forward. In fact, reports from Sage indicate that over 24 percent of businesses have started using AI for their talent acquisition needs, with 56 percent of managers planning to adopt automated technology in the next twelve months. As companies restrategize their talent acquisition agenda, here are three trends we think might come to the forefront in 2021.
“W-F-H” is here to Stay
Remote work culture is the new norm worldwide. According to a 2020 IBM study of global C-Suite executives, more than two-thirds of them prioritize establishing remote work over the next two years as an option for their employees. This is indicative of the fact that W-H-F could be the way we work in the future. Needless to say, hiring initiatives must be aligned with this possibility. Today, video conferencing platforms such as Zoom and Microsoft Teams are gaining tremendous traction given their ability to connect people in the remote world. Recruiters are actively using these platforms to conduct interviews, onboard new employees, and train them. When augmented with other sophisticated HR tech solutions, these platforms can help companies attract and acquire talent on a national or global scale without meeting them in person.
Recruiting via Social Media
Given social distancing norms and country-wide lockdowns, recruiters have started utilizing social media channels such as LinkedIn, Facebook, Twitter, and Instagram to augment their hiring initiative. And rightly so! According to LinkedIn, 49 percent of professionals follow companies on social media to stay on top of vacancies.
With the help of these intuitive platforms, companies can create and share job postings via stories, photographs, videos, etc. It is also one of the best ways for companies to showcase their core values/philosophies and work culture in an engaging way—helping them in attracting talent.
Standardizing Psychometric Tests
Face-to-face interviews played a massive role in helping recruiters understand candidates’ capabilities and personality traits. However, as interviews are now conducted online, companies need to start using psychometric tests as a standard recruitment tool. These tests help recruiters build a candidate’s profile and see if it matches with the role and company’s culture. They are designed to be objective and unbiased—unlike face-to-face interviews. As of today, over 500 organizations have adopted psychometric testing to build teams with the right set of traits and skills.
While the fundamental goal of hiring remains the same, the events of 2020 continue to create a shift in the way companies go about it. Though the future is unprecedented, the trends mentioned above could help you hire the right candidates for the right role seamlessly.