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Spectra Offers Venues Universal Mobile Application Powered by Venuetize
Integrated ticketing, mobile payments, parking, and mapping capabilities are all part of the contactless mobile experience.
FREMONT, CA: Spectra, one of the industry's leading venue management and hospitality companies, has teamed up with Venuetize, a leader in mobile-first and advanced payment technology, to offer a universal mobile app that gives guests a contactless experience while attending live events across its 330+ properties.
On-site field teams will have the option of using a fully native app, integrating into a current app, or app-less ordering and payments, depending on the unique demands of each Spectra-managed venue.
Guests attending concerts, sporting events, and other live entertainment events will use the Spectra Mobile Application to search for and select the specific property and use the venue's integrated ticketing, mobile payments, parking, and mapping capabilities, once the parcel has opted in.
The Spectra Mobile Application will get tested for the first time at the OC Fair in Costa Mesa, California. Guests will be able to place a mobile order and pay for their food and drinks using a QR Code scan and web deployment. The Budweiser Events Center in Loveland, Colorado, will also be the first venue to use the Spectra native app, which will launch in August 2021.
"Our relationship with Spectra provides a tremendous growth opportunity for our company," said Perry Teague, VP of Business Development. "Under the guidance of Spectra leadership, we will work together to identify properties that can leverage our mobile solution to provide a premier experience for their guests."
"As we continue to reopen venues in a post-COVID world, our clients and our guests are expecting a seamless, touchless experience. Spectra's partnership with Venuetize is about providing the best options available for mobile-first technology and contactless payments," Jim Pekala, Spectra's CFO and EVP of Strategy Planning, said. "We were looking for a partner that could handle the complexity that comes with integrating different technology ecosystems across hundreds of venues. Venuetize has risen to the challenge, and we are excited to launch our mobile app this summer."