Thank you for Subscribing to CIO Applications Weekly Brief
Sitecore Unveils Updated Product Suite, Building On Technology Innovations Gained From Recent Acquisitions
Fremont, CA: Over the last few years, digital transformation has been the hype all over the world. As organizations have withstood the upheavals caused by the COVID-19 pandemic, digitalization has become an integral part of their responses and future plans.
Sitecore, the global leader in end-to-end digital experience software, has fully integrated the core products from the acquisitions of Boxever, Four51, Moosend and Reflektion into its Digital Experience Platform (DXP). The completion of these integrations is a significant milestone that boosts Sitecore's delivery of the industry's most complete, SaaS-based DXP as it reimagines how experience orchestration, content, commerce and analytics support modern enterprises in becoming digital-first.
The integration comes at a critical juncture for brands looking to revolutionize digital experiences to provide more relevant, intuitive, and human experiences to customers. The new additions have been critical to the expansion of Sitecore's advanced, SaaS-enabled composable DXP, which enables brands to deliver unforgettable customer interactions and will allow businesses to provide real-time, personalized digital experiences across every touchpoint from content to commerce.
Dave O'Flanagan, Chief Product Officer, Sitecore, remarked, "For brands to truly meet the moment, it has never been more crucial than it is now to adopt technology that offers choice, flexibility and speed. Sitecore is committed to delivering a composable DXP that meets the continuously changing needs of brands – unifying content, experience and commerce, enabling them to offer exceptional customer experiences while continuing to innovate for whatever demands are around the corner. Ambitious brands have outgrown the one-size-fits-all vendors, and they will not settle for piecemeal point solutions – they need a stack of best-in-class features that work in harmony together – and this is what Sitecore delivers."