Thank you for Subscribing to CIO Applications Weekly Brief
Sendlane Formally Unites Shopify App Store
Sendlane offers an all-in-one email and SMS solution for contacting consumers, revenue attribution, automatic data triggers, dynamic content, and native integrations with industry leaders such as Smile.io, Carthook, Privy, Facebook, and many more.
FREMONT, CA: Sendlane, a global leader in email and SMS marketing automation for eCommerce retailers, announced today that it is now available on the Shopify App Store. Shopify and Shopify Plus users may now integrate Sendlane's unrivaled data-driven customer communications capabilities right into their eCommerce infrastructures. Sendlane, which over 300 Shopify clients now use, is available to Shopify's 1.75 million businesses.
Sendlane incorporates with Shopify stores in a single click, allowing merchants to leverage the power of Sendlane's deep-data capabilities to boost the long-term value of the customers by streamlining segmentation and communication all over dozens of data categories – including location, order history, customer LTV, cart status, and many more – for both historical and new data.
"For a successful eCommerce merchant, data is like a firehose of information: there's certainly a lot of it, but it can be hard to use effectively. Add to that the changing landscape of privacy and regulation, and running an online store starts to turn into an experts-only exercise," said Jimmy Kim, Co-Founder, and CEO of Sendlane. "Sendlane is in the business of helping provide personalized, data-driven communications to boost LTV on a per-customer basis for our merchant partners. We're very happy to bring our expertise to Shopify's customers now, too."
Sendlane connects to all Shopify stores, allowing numerous businesses at no additional cost, unlike competing ESPs that limit customers to only one. In addition, it offers an all-in-one email and SMS solution for contacting consumers, revenue attribution, automatic data triggers, native integrations and, dynamic content with industry leaders such as Smile.io, Carthook, Privy, Facebook, and many more.