Scala Introduces Designer Cloud, a Bleeding-Edge Web-Based Design and Media Presentation Tool for Digital Signage

Scala, part of the STRATACACHE family of marketing technology companies, delivers the tools to create, manage, as well as deploy impeccable digital experiences in any environment, including retail, banking, quick-service restaurants, corporate communications, transportation, gaming, and additional key digital signage markets.

FREMONT, CA: Scala declared the release of Scala Designer Cloud, a powerful web-based composition and design tool featuring a user-friendly, intuitive user interface that allows for the creation of compelling and engaging digital signage media. First, Scala introduced Scala Designer, the PC-based software made for digital signage, over 20 years ago as part of its core digital signage platform, Scala Enterprise. Today, Designer Cloud is another evolution in the progression of a proven application that empowers numerous digital signs globally.

Scala, part of the STRATACACHE family of marketing technology companies, delivers the tools to create, manage, as well as deploy impeccable digital experiences in any environment, including retail, banking, quick-service restaurants, corporate communications, transportation, gaming, and additional key digital signage markets.

Designer Cloud is native to Scala Enterprise 12, enabling users to easily create, publish projects to SaaS-based Content Manager with ease for scheduling as well as playback on Scala media players running on Windows or Linux. With Designer Cloud, content designers can also use assets from leading third-party design platforms, like Adobe Creative Suite, to import content as well as optimize it for the digital signage mission.

"We engineered Designer Cloud to ensure that the creation of beautiful and engaging digital signage content has never been easier. Our customers have continued success with Designer legacy tool and now with Designer Cloud, their user base expands to anyone in the organization regardless of their personal creative or technical skill set. We included functionality in browser-based tools that made Designer Cloud a powerful digital signage design tool, while also focusing on a highly intuitive user interface and experience," stated Joe Sullivan, COO of Scala. "In the coming months, we will add more features and advanced functionality such as scripting, widget builder and user analytics."