San Francisco, CA based Riverbed Technologies is focused on enhancing the digital performance of their clients, to bring in an overall improvement in the way businesses function. Towards the beginning of this year, Riverbed had introduced a range of retail-oriented digital performance solutions to bring in transformative changes in customer experience.

Fremont, CA: The digital performance solutions extended by Riverbed, at the beginning of this year, are custom-made to enhance retail performance to optimize their in-store and online channels. Additionally, these solutions pave the way for deployment of competitive digital services to boost same-store benefits and to bring in an overall improvement in customer experience while reducing operational expenditure.

Similar to almost all other industries, contemporary retailers are steering under pressure to cope with, and respond to new expectations from today’s ‘digital customers’. They are also eliminating physical and digital gaps in shopping and trying out-of-the-box ways to enhance the retail experience.

The need to turn digital is the most disruptive trend in the retail sector.  This change is the direct response to today’s consumers, who want nothing less than an always-on, high-performing shopping experience, which is both impeccable and accessible across all the available shopping channels, including brick-and-mortar businesses and online shops.

The recent digital performance solutions from Riverbed are specific to the current digitalization requirements and challenges faced by the retail industry.

The Riverbed digital performance solutions are provided with an ability to facilitate rapid and effective delivery of digitalized services. These solutions are ideal to expand retail stores, or even pop-up stores, and to facilitate highly optimized IT channels having increased performance, agility, dependability and visibility. By imparting these features, Riverbed aims to ensure POS security, connectivity and business continuity at retail stores.

Riverbed SteelCentral, their digital performance solution, is ideal for customers to gain increased visibility to their customer’s requirements besides the employee omnichannel digital experience. Yet another feature of Riverbed SteelCentral is its ability to proactively resolve and optimize digital services and app performances to enhance in-store connectivity. To achieve this, Riverbed SteelConnect SD-WAN and SteelHead SD solutions are combined.

Also, the easy-to-use Riverbed SD-WAN, Riverbed SteelHead and Riverbed Xirrus enable speedy deployment of innovative services or even pop-up stores through a unified network policy orchestration across Wi-fi, cloud, WAN, and LAN  to simplify their management while ensuring secure connectivity.  

These technologies can further decrease capital and operational costs to run every single store. The other advantages of Riverbed digital performance solutions include reduced downtime, disaster recovery time, secured POS transactions, similar physical and retail experiences and less data loss.