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Pepper AI Strengthens the Content Marketing Network for Pepper Content
We believe that our expertise in content and technology that enables marketers and our large network of global content talent has set us up to be frontrunners in this race to revolutionize content marketing," says Rishabh Shekhar, Co-Founder,
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CIO Applications | Monday, April 10, 2023

PepperContent has released a new AI content production and ideation tool for marketers, built on ChatGPT, to usher in the next phase of content marketing.
FREMONT, CA: “We believe that our expertise in content and technology that enables marketers and our large network of global content talent has set us up to be frontrunners in this race to revolutionize content marketing," says Rishabh Shekhar, Co-Founder, and COO, of Pepper Content. Pepper Content is preparing to debut an AI-powered chatbot based on ChatGPT, but designed exclusively for content marketers, before the introduction of its long-awaited Content Marketing Platform.
Pepper AI is meant as a chat-like interface with assistance, although its capabilities significantly surpass ChatGPT. Pepper AI is fueled by data specific to the content marketing niche, making it a subject matter expert that can be accessed with the click of a few buttons by content marketers with experience in the sector. The ultimate goal is to provide content marketers with selected solutions and aid them in their daily responsibilities.
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Pepper is a content company at its core and has a thorough understanding of the marketing industry. Its intense focus on technology has enabled a move into the rapidly-trending generative AI field, making its newest product the one to watch in the content marketing industry.
Pepper AI is at the crossroads of AI and human creativity, capitalizing on its capabilities. Using a global talent platform, it combines AI's speed and ability to learn with human creativity and quality to bring out the best of both worlds.
Pepper AI is a chatbot designed to alleviate content marketers' pain points. The interactive AI-assisted conversation experience guides customers via a coherent tree-based categorization system. More than supplying information and insights are needed; they must also be actionable and seamlessly integrated into their content marketing strategy.
"We launched Peppertype.ai two years ago - an AI content writing platform that has grown to over 450,000+ users. This was way before generative AI and ChatGPT were the talks of the town. I believe this early adopter advantage has given us deep insights into AI's possibilities in content marketing. Pepper AI is just another step in that direction," says Anirudh Singla, Co-founder and CEO of Pepper Content.
ChatGPT is a potent technology that has unlocked a universe of opportunities in the field of generative AI during the past several months. But, its limitations, such as its inability to give highly tailored responses and the responsibility it places on the user to maximize the tool's usefulness, leave marketers wanting more. Here is where Pepper AI comes in; it utilizes many data sources and APIs of programs like Google Analytics and SEMrush, to name a few, to provide a customized output for the business.
ChatGPT is an excellent beginning point for content development, but it can only take users 30 percent of the way. On the other hand, Pepper AI supports marketers throughout the process, with content production constituting only a minor piece of the greater content marketing puzzle.
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