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Mombox Acquires WellNested to Provide a Full Suite of Postnatal Care Services to New Moms
Mombox, a Boston-based business, has acquired WellNested, a marketplace that helps new parents arrange in-home and virtual postnatal care swiftly and economically.
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CIO Applications | Friday, August 13, 2021

Mombox, a Boston-based business, has acquired WellNested, a marketplace that helps new parents arrange in-home and virtual postnatal care swiftly and economically.
FREMONT, CA: Mombox, a leading D2C postnatal care firm, announced today that it had acquired WellNested, a Boston-based technology solution company that helps new parents identify and book high-quality, low-cost postnatal care. Mombox intends to include the technology into its more comprehensive relaunch later this year. Karina Akib, the CEO of WellNested, will join Mombox to handle the digital integration and product rollout.
"WellNested's technology dramatically reduces the time it takes to book postnatal care services," said Mombox CEO Kate Westervelt. "What once took eight hours of frustrating phone calls to find and book a well-qualified lactation consultant, now takes five minutes thanks to WellNested's proprietary algorithm. This technology is sorely needed in the postpartum world where exhausted mothers need hassle-free access to care after the baby arrives."
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"Anytime it takes a new mother endless phone calls, online searches, and insurance claims to receive the support she needs as a new parent, her own well-being disproportionately gets overlooked. Our mission to reduce the barriers that exist between care providers and new mothers aligns with Mombox's goal of delivering radically improved postnatal care at home. We're elated to see our technology integrate with Mombox's core product." said WellNested co-founder Stephanie Rampello.
According to Pitchbook, revenue from femtech (technology that specifically addresses women's biological needs) produced 592 million dollars in venture capital funding in 2019, and femtech's potential get predicted to reach 50 billion dollars by 2025.
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