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Mettel Increases Business Partner Investments With Newly Aligned Channel Organization
Fremont, CA: MetTel, a digital transformation leader specializing in IT communications, is expanding its channel partner program by more than 100 percent in scope, size, and capital investment with a new channel organization. The organization plans to align resources to partners throughout North America to enable local collaboration with agents as well as respond to market opportunities faster.
Tim Hanley, Senior Vice President of Channel, will spearhead the new MetTel Channel Organization, with David Mitchell as Vice President of Channel Sales focused on the midmarket and David Dickson as Vice President of Channel Operations. Corey Cohen, MetTel's new Vice President of Channel Marketing, is assembling a team to support sales, marketing, and enablement programs with independent technology brokerages, distributors, sub-agents, resellers, and manufacturers.
The formation of the new MetTel Channel Organization was driven by Jake Aronow, VP Growth. "We've had a tremendous amount of success in the channel throughout our history and we know there's unlimited upside potential if we support the channel properly. We're investing in our people and processes to make it simple for channel partners to work with MetTel," remarked Aronow. "Our services, support, and systems are second to none, enabling our partners to deliver whatever their customers need — POTS Transformation (POTS replacement), SD-WAN, SASE/security services, corporate mobility and IoT — as an efficiently bundled and fully-managed service."
From a business perspective, functions such as quoting/booking, escalations, engineering, and commissions are expected to be streamlined and funneled through a single, fluid business process. Assigned teams in each area with accountable metrics for partner support, deadlines, prioritization and sequencing are formed to make sure a smooth process flow and a convenience partner experience. Moreover, MetTel agent managers are located throughout the country and have responsibility for territory development as well as daily partner interaction and support.