CIOApplications
static-image
  • Home
  • Applications
      • Bioinformatics
      • Business Continuity
      • Business Intelligence
      • Chatbot
      • Collaboration
      • Custom Software Development
      • CRM
      • Enterprise Reporting Software
      • GRC
      • Human Resource
      • Indoor Positioning
      • InsurTech
      • Intellectual Property
      • IT Operations Management
      • IT Service Management
      • Low Code Platform
      • Maintenance Management
      • Managed IT Services
      • MarTech
      • Master Data Management
      • Mobile Application
      • Order Management
      • Parking Management
      • Procurement Tech
      • Publishing Software
      • Remote Monitoring
      • RFID
      • Sales Tech
      • SAS
      • Software Testing
      • Task Management
      • Unified Communications
      • Workflow
      • Workplace Management
  • Verticals
      • BioTechnology
      • Construction
      • Contact Center
      • Education
      • Fintech
      • Food and Beverages
      • Government
      • Healthcare
      • Legal
      • Logistics
      • Manufacturing
      • Travel and Hospitality
      • Utilities
  • Technologies
      • Agile
      • API
      • Artificial Intelligence
      • Blockchain
      • CAD/CAM
      • Cloud
      • Cyber Security
      • Data Analytics
      • Data Center
      • Digital Transformation
      • Graphics
      • IoT
      • Machine Learning
      • Machine Vision and Imaging
      • Predictive Analytics
      • Robotic Process Automation
      • Simulation
      • Smart Labelling
  • Eco System
      • Adobe
      • Amazon
      • Esri
      • Google
      • IBM
      • Infor
      • Kubernetes Partner
      • NetSuite
      • Oracle
      • PTC Partners
      • Qlik Partner
      • Salesforce
      • ServiceNow
      • SiteCore
      • VMware
  • Vendors
  • News
  • Newsletter
  • Whitepaper
  • conferences
  • About Us
  • Specials

  • Menu
      • Business Continuity
      • Chatbot
      • Cloud
      • Collaboration
      • Contact Center
      • Esri
      • Human Resource
      • InsurTech
      • IT Service Management
      • Machine Learning
      • Manufacturing
      • Master Data Management
      • Procurement Tech
      • Robotic Process Automation
      • Salesforce
      • ServiceNow
      • Software Testing
  • Contact Center
  • Collaboration
  • Chatbot
  • Esri
  • Human Resource
  • InsurTech
  • Machine Learning
Specials
  • Specials

  • Business Continuity
  • Chatbot
  • Cloud
  • Collaboration
  • Contact Center
  • Esri
  • Human Resource
  • InsurTech
  • IT Service Management
  • Machine Learning
  • Manufacturing
  • Master Data Management
  • Procurement Tech
  • Robotic Process Automation
  • Salesforce
  • ServiceNow
  • Software Testing
×
#

CIO Applications Weekly Brief

Be first to read the latest tech news, Industry Leader's Insights, and CIO interviews of medium and large enterprises exclusively from CIO Applications

Subscribe

loading
  • Home
  • Salesforce
Editor's Pick (1 - 4 of 8)
left
Mortgage Experience Imagineering

Mortgage Experience Imagineering
Matt Rider, CIO, Franklin American Mortgage Company

Building a New Vision for IT Talent Management in a Consumer-centric Era

Building a New Vision for IT Talent Management in a...
Steve Betts, CIO, Health Care Service Corporation

7 Insights for Salesforce Success

7 Insights for Salesforce Success
Azmi Jafarey, CIO & SVP Technology Architecture, Intralinks [NYSE: IL]

Navigating Constant Change: A CIO's Rules Of The Road

Navigating Constant Change: A CIO's Rules Of The Road
Jason Lichtenthal, SVP & CIO, The Pure Group Of Insurance Companies

Smarter Investments for IT Modernization

Smarter Investments for IT Modernization
David Shive, CIO, GSA

Severe Legacy Syndrome

Severe Legacy Syndrome
Matt Rider, CIO, Franklin American Mortgage Company

Embracing Cloud for Business Optimization

Embracing Cloud for Business Optimization
Venkat Nandikolla, Global Head of Manufacturing, Mindtree [NSE: MINDTREE]

Removing Data Silos to Reach the Holy Grail of Financial Services

Removing Data Silos to Reach the Holy Grail of Financial Services
Alan Donnelly, Head of Financial Services, Salesforce [NYSE: CRM]

right

Thank you for Subscribing to CIO Applications Weekly Brief

Key Account and Digital Content Management Updates to Level Up Sales

By CIO Applications | Wednesday, August 14, 2019

Tweet

Edward Vesely, CMO and Vrahram Kadkhodaian, CEO and William Green, CRO and Hemingway Huynh, CTO

Combining the capabilities of sales enablement tools with a robust CRM system, enterprises can seamlessly synchronize sales and marketing teams and dramatically change the game of sales.  

FREMONT, CA: Driven by market insights and a genuine passion for exceeding customer expectations, PROLIFIQ— a pioneering sales enablement company built on the Salesforce Platform—releases crucial significant account management and digital content management updates for their Summer ’19 Release. This latest release enables sales teams to boost performance with account-based selling. PROLIFIQ CRUSH and PROLIFIQ ACE are available on the Salesforce AppExchange, the world’s leading enterprise cloud marketplace.

The new release of PROLIFIQ CRUSH—an essential account management app that arms sales team with valuable account intelligence— enable sales teams to enrich stakeholder hierarchy charts, identify valuable white space within accounts, manage tasks and improve account SWOT analysis. Apart from this, the added interactive features of PROLIFIQ ACE facilitates sales and marketing teams to leverage deeper integration and benefit from usability enhancements to visual content playlists. “We continue to supercharge CRUSH and ACE with important features that benefit our customers,” exclaims Anh Huynh, VP of Product Engineering and Development, PROLIFIQ. “We are driven by continuous innovation, and since our products are completely native in Salesforce, they provide the great total cost of ownership.”

Customer relationships are critical to an organization’s growth, and enterprises need to manage them as efficiently and effectively as possible. Customer Relationship Management (CRM) systems are known to improve customer retention. Collecting and analyzing actionable customer data is a full-time job, and as such, investing in a high-quality customer CRM tool is a must for any business that wants to take customer satisfaction to the next level. Widely considered to be advanced systems of engagement for sales teams, CRM systems are primarily used to document sales activities, track accounts, keep an eye on opportunities, and lastly to forecast and run efficient operations.

However, even with such a robust system of engagement, sales representatives are often underequipped. Though CRM systems provide access to vital information, they do not necessarily help in translating the value of that information into sales or customer engagement. This predicament led to the rise of PROLIFIQ, a single source of truth that transcends across all sales process and functions. “PROLIFIQ is smack dab in the middle! Our native solutions allow sales professionals to create, manage, and execute account plans, and deliver content within Salesforce,” remarks Vrahram Kadkhodaian, CEO of PROLIFIQ.

Entering PROLIFIQ’s Sales Enablement Suite can help sales representatives to utilize data within CRM systems in ways that actually help them sell, thus bridging the gap between what is expected of a salesperson and what is being delivered. By coupling the potentials of these easy-to-use sales enablement tools with a robust CRM system enterprises can seamlessly keep sales and marketing teams in sync within one single ecosystem rather than having disparate tools. The value statement of PROLIFIQ is to aid sales professionals to sell more and service their customer better with its solutions.

“In addition to checking all the boxes when it comes to the value our customers are receiving, our fundamental vision is that we want to provide simple yet robust solutions,” adds Kadkhodaian. He concludes, “We want to disrupt the market not by building our own platform but by leveraging Salesforce’s world-class robust technology and combining it with our capabilities—making us the perfect solution that helps sales professionals sell more and service their customers better.”

PROLIFIQ, the leading enterprise cloud marketplace, empowering companies to sell, service, market, and engage in entirely new ways is listed in CIO Application’s Top 25 Salesforce Solution Providers. Over the years, the company has successfully redefined the sales game and has flourished across industries, establishing itself as a sales enablement organization. The firm aims to further extend its offerings by leveraging technologies such as artificial intelligence and predictive analytics.

tag

Content Management

Weekly Brief

loading
ON THE DECK

Top Vendors

Field Service 2021

Top Vendors

Previous Next
Tweets by CIOApplications

Read Also

EPAM to Acquire PolSource to Scale its Salesforce Capabilities and Expand into New Markets

EPAM to Acquire PolSource to Scale its Salesforce Capabilities and Expand into New Markets

Destaco Launches TC1 Manual Tool Changer for Cobots

Destaco Launches TC1 Manual Tool Changer for Cobots

Four Business Challenges in Procurement

Four Business Challenges in Procurement

Five Trends Set to Transform the Contact Center

Five Trends Set to Transform the Contact Center

How the Weaponization of Artificial intelligence (AI) can Impact the Future of Humanity

How the Weaponization of Artificial intelligence (AI) can Impact the Future of Humanity

Four Benefits of Cloud-Based Business Budgeting Software

Four Benefits of Cloud-Based Business Budgeting Software

Loading...

I agree We use cookies on this website to enhance your user experience. By clicking any link on this page you are giving your consent for us to set cookies. More info

Copyright © 2021 CIOApplications. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Use and Privacy Policy |  Sitemap  |  Subscribe |  About Us

follow on linkedin follow on twitter follow on rss
This content is copyright protected close

However, if you would like to share the information in this article, you may use the link below:

https://www.cioapplications.com/news/key-account-and-digital-content-management-updates-to-level-up-sales-nid-4943.html