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Independent Research Firm Recognizes Invoca as a Leader in Applied Conversation Intelligence
AI and Conversational Analytics are differentiators, as are turnkey integration solutions, session-level, granular data gathering, and path mapping.
Fremont, CA: "Phone calls and one-on-one conversations have largely remained a source of untapped data for businesses and marketers," said Derek Top, Senior Analyst and Research Director at Opus Research. "Invoca is simplifying this process and ensuring brands understand the true voice of the consumer through their data. Invoca's AI capabilities take this a step further and provide brands with the tools to optimize their own customer experiences."
Invoca is the global leader in AI-powered conversation intelligence for revenue teams, allowing marketing, sales, customer experience, and eCommerce teams to comprehend and act on the information people give through conversations. Revenue teams can transform conversation data into automated action to improve every digital touchpoint and human connection, resulting in better experiences, more conversions, and greater revenue through deep integrations with top technology platforms.
Opus Study has named Invoca as an industry leader in its annual 2021 Conversational Intelligence Intelliview research report, according to Invoca. The Opus Research report evaluates the products, positioning, services, and potential of 11 companies that show leadership in assisting enterprises in making the most of conversational intelligence by allowing them to unlock and activate revenue-driving, first-party data from each conversation that occurs during the purchasing journey. Opus Research honored Invoca for its conversation intelligence data capabilities, which enable marketing, sales, and eCommerce revenue teams to identify and use a previously unheard degree of consumer insights from customer interactions.
Companies may use Invoca's AI-powered conversation intelligence to interpret and act on information given during client discussions. The platform employs artificial intelligence to transform crucial elements of the conversation into useful but non-actionable, first-party data that organizations can use to improve every digital touchpoint and human connection, resulting in more leads, greater revenue, and a better customer experience. Invoca's leadership acknowledges that the conversational AI industry will reach 13.9 billion dollars by 2025.