Investing in the proper technologies today helps ensure that hotel guests feel safe and comfortable this year.
FREMONT, CA: The future has arrived. COVID-19 turned the business upside down and forced a fresh dialogue about hotel employees and visitor safety, while robotics and artificial intelligence were "interesting concepts" for the future. Of course, the personalized, human touch that hotels provide will never go out of style, but robotic technology also has the potential to change the game for the better. Investing in the proper technologies today helps ensure that hotel guests feel safe and comfortable this year. In addition, it boosts overall satisfaction, resulting in increased loyalty and return visits. Let's look at three areas where cutting-edge technology will most impact the hotel experience and provide customers with a custom-tailored stay.
In the Lobby
Face masks, physical barriers, and separation are the norm instead of a cheery front desk agent greeting customers as they enter. Instead, hotel visitors get served by automated attendants that do everything from check-in to delivering bags to their rooms. These robots can detect facial expressions to gauge the mood of guests' experiences and assist them with duties.
Like those found in airports, self-service kiosks can allow customers more control over their interactions, identify loyalty preferences, and provide an efficient and simple check-in process. In addition, it reduces wait times and eliminates the need for interaction with other guests and personnel.
Hotels are exploring ways to replace traditional concierge services to reduce the number of time guests spend in the lobby, shorten wait times, and limit guest and staff exposure. Hotels like Hilton use a robot concierge service to provide recommendations, directions, and hotel information. In addition, guests can now use mobile apps to skip lines, providing a more efficient yet customized experience.
In the Room
Using AI and speech technologies via in-room assistants enhances the experience, even more, allowing guests to operate their settings fully hands-free and skip touchpoints such as the thermostat, light switches, and remote.
Guests can also submit requests for towels, pillows, or meals to be brought to their rooms without having to interact with a human outside the door.
Around the Hotel - Shared Spaces and Amenities
Guests' activities, requests, and preferences will be saved in their profiles when interacting with connected technologies. The more hotel stays and data collected, the more hotels will adapt future visits to their wants and needs. Whether it's a robot concierge that welcomes guests at the entrance, autonomous vacuums that keep guests safe, or a mobile app and speech technology that puts guests in control, robotic and AI-driven technology will have a positive influence and keep people coming back.