harbor Launches with $5M in Seed Funding

harbor provides an app and readiness platform that offers a way to assess and develop preparedness for emergency events such as storms, wildfires, hurricanes, and drought by curating expert advice and automating, personalizing and gamifying key aspects of home safety.

FREMONT, CA: harbor, a Los Angeles, CA-based emergency readiness company, came out of stealth with $5m in seed funding.

harbor provides an app and readiness platform that offers a way to assess and develop preparedness for emergency events such as storms, wildfires, hurricanes, and drought by curating expert advice and automating, personalizing and gamifying key aspects of home safety.

The platform automates and guides the preparedness process, combining planning with information to help users stay calm and safe before, during, and after any disruption.

harbor has scanned hundreds of millions of data points from federal agencies like FEMA, NOAA, and USGS, as well as land maps and building codes to pinpoint individual household risk. It then offers steps people can take on a daily basis to increase their preparedness, and stay informed with real-time updates and advice when disasters hit.

Led by Dan Kessler, CEO, brings over 15 years of experience in consumer internet technologies and subscription businesses to launch and scale harbor. He was appointed as a VP of global business development at Headspace, where he concentrated on long-term business growth across the brand’s consumer, enterprise, and healthcare departments. Before that, he worked as SVP of Operations and Strategy at Hallmark, where he drove new strategic initiatives for the company’s digital greetings and SVOD service.

Kessler is appointed by Eduardo Fonseca as Chief Technology Officer, an entrepreneur, and a startup advisor. He was the CTO of GoodRx where he grew the engineering team from eight to close to 100 engineers, led the integration and diligence for three acquisitions, and oversaw complete architectural revamp spanning mobile, backend and frontend. Kessler has more than 25 years of experience in software engineering and 15+ years of leadership experience.