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Employee-Owned Consulting Firm Pariveda Completes the Acquisition of Branding Specialists, Management Consulting Firm, Sustena
The market of the management consulting industry is growing exponentially. Many consulting firms across the globe are taking the help of advanced technologies to improve their operation and expand their businesses across the globe.
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CIO Applications | Friday, December 17, 2021

Fremont, CA: The market of the management consulting industry is growing exponentially. Many consulting firms across the globe are taking the help of advanced technologies to improve their operation and expand their businesses across the globe.
Pariveda Solutions, a leader specializing in solving complex technology and business problems, has completed the acquisition of Sustena Group, a New York City-based management consulting firm. With the addition of Sustena, Pariveda provides holistic branding services, including developing, naming, and introducing B2B brands that attract customers, unite employees, and increase enterprise value.
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They collaborate with boards of directors and CEOs to transform growth-focused and enterprise brands into strategic business assets aimed at engaging markets, uniting internal teams, and adding enterprise value. Sustena is culturally committed to the core values of developing their people and assisting their customers in achieving long-term success by working together to solve problems.
Sustena's addition fits Pariveda's strategy well because it expands the company's ability to provide compelling value to its clients by assisting them in achieving their missions while advancing the purpose of growing people. Sustena is a talented group of leaders and practitioners who work directly with CEOs to expand how Pariveda serves the C-Suite by addressing the business and technology challenges that their organizations face. Sustena will be marketed under the name "Sustena, a Pariveda company."
"Leaders strive to solve the challenge of articulating their enterprises 'why' but find those messages fall flat or don't align to the purpose of the organization. They seek guidance to discover or reimagine their organization's true north purpose that aligns employee and customer experience.," remarked Bruce Ballengee, CEO of Pariveda. "Sustena helps these leaders express what's always been true while aligning employees and involving customers in the process to articulate how they see the enterprise delivering on its core purpose. Their approach is very sound with a proven track record of long-standing relationships with CEOs and Private Equity leaders who rely on them across North America."
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