This integration will enable MAXA clients to easily develop an extensive library of hosted, quality promotional materials that display real-time mortgage rates.
FREMONT, CA: Black Knight, an award-winning software, data, and analytics firm, announced the API certification of MAXA, a provider of marketing templates to companies. This direct integration between MAXA's marketing design platform and Black Knight's Optimal Blue Scenario Pricing API enables the former's creative marketing platform to incorporate and display compelling, real-time mortgage rates across a variety of print and digital design templates. Mortgage professionals can leverage this feature to significantly elevate their marketing efforts within a regulatory framework. Black Knight has acquired Optimal Blue, a leading provider of secondary market solutions and actionable data services, in September 2020.
This integration will enable MAXA clients to easily develop an extensive library of hosted, quality promotional materials that display real-time mortgage rates. Mortgage lenders will also benefit from this as it will help them provide better service to real estate partners by including rates on demand for fliers promoting open house events or other co-branded efforts.
"Our integration with Optimal Blue's advanced library of product eligibility and pricing APIs positions MAXA to fulfill the creative need and marketing vision of our clients, while simultaneously helping to achieve compliance demands," explained James Wong, Chief Energizing Officer at MAXA. "The integration creates a more comprehensive financing experience that supports all of our real estate and mortgage professionals with building long-lasting business relationships."
"We are excited to see this integration come to fruition with such a trailblazing creative agency in the mortgage space," said Strategic Alliances Manager Chazz Huston, Black Knight Secondary Marketing Technologies division. "Combining MAXA's API certification with Optimal Blue highlights our commitment to understanding regulatory guidelines and solving the challenges to live pricing data that mortgage marketers often face—making MAXA a trusted source for marketing design in the industry."