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Allconnect.com's New Survey Reveals Gap in Internet Knowledge and Dissatisfaction among Key Groups
Allconnect is a free resource that simplifies how you shop for home services and is all about connecting millions of people to the best deals on the internet, TV, streaming, and more.
FREMONT, CA: Allconnect.com announced the results of a new survey that reveals a gap in internet knowledge among several key groups and some dissatisfaction among those same groups as well. Older Americans made up one of the largest percentages of people who didn’t know their internet speed but were unsatisfied with what they had.
The survey, conducted on Allconnect’s behalf by YouGov, revealed that females (with 47 percent unaware of their speed vs. 25 percent of males), older Americans (45 percent of those 55+ vs. 34 percent of 35-54-year-olds and 26 percent of 18-34-year-olds) and those in lower-income households (36 percent of those with a household income under $40,000 vs. 30 percent of those in households earning $80,000 or more) were less likely to know their internet speed compared with males and households earning at least $80,000. In addition, these groups were more likely to signal dissatisfaction with the speeds they received than their counterparts and less likely to know the speeds they need for their online activities.
Additional findings include:
- 36 percent of Americans don’t know their home internet speed
- Only 19 percent of those who did not know their speeds, however, seemed dissatisfied with their service
- 45 percent of people aged 55+ do not know their internet speed, and 23 percent of those were unhappy with the speeds they receive (vs. 17 percent of those 35-54 and 18 percent of those 18-34).
- Despite 47 percent of females reporting they didn’t know their internet speed, only 21 percent are dissatisfied with their service.
- 36 percent of those in low-income households (making under $40,000) don’t know their internet speed and:
- Only 20 percent of this group displays dissatisfaction about the speeds they receive.
- Of households earning $80,000 or more, the percentage unaware of their internet speed is only 30 percent, and they tend to be more satisfied than low-income households (with 74 percent indicating satisfaction vs. 64 percent of those in households earning under $40,000)
- 73 percent of Americans don’t know how much internet speed they need
- 83 percent of women say they don’t know how much internet they need versus only 62 percent of men
- 74 percent of women aged 18-34 don’t know what they need versus only 40 percent of men the same age
- 85 percent of those aged 55+ do not know how much internet they need
- 90 percent of women age 55+ don’t know what they need; 80 percent of men the same age
- 76 percent of low-income households do not know how much internet speed they need
“Internet speed and satisfaction are closely tied together. Many times, most people only care if their internet service is reliable, not the specific speeds. These groups that do not know their speeds and are unsatisfied, however, are more vulnerable. Knowledge around internet speeds received and needed allows people to make informed purchasing decisions and get visibility into the reliability of the providers they have chosen,” said Robin Layton, editor at Allconnect.com.