For creating a better experience for customers and establishing their brand, the travel industry is incorporating more and more technology.
FREMONT, CA: About every one of us has smartphones, laptops with us round the clock. The rapid growth in mobile connectivity now has encouraged, inspired us more than ever to schedule, reserve, and manage travel through our mobile phones. Some of the trends in travel technology beginning in 2020 are as follows.
The blockchain serves as the public ledger that allows the secure storage and dissemination of data of transactions between parties via a decentralized peer to peer network.
The most important feature of blockchain that will help the travel industry is its ability to facilitate secure, traceable payments. The technology is also capable of streamlining customer loyalty schemes, enhancing ID authentication techniques, and tracking luggage movements.
2. Smart Rooms
In IoT (the Internet of Things), an increasing number of hotels are cottoning. IoT will boost customer experience with more customization and the possibility to remotely control rooms to strengthen efficiency and to identify and respond to maintenance problems quickly. It will allow hotels to grow to serve the needs of potential guests better.
While biometrics is already a frequently embraced approach in the public sector, it has also begun to contribute to the travel industry. This allows travel companies to find quicker, more knowledgeable, and more efficient means of detecting passengers, tourists, and guests and authenticating them.
Although biometric technologies like fingerprints are commonly used by airports, hotels and airlines have also introduced this technology process in order to speed up the check-in and check-out process, authorize payments, and improve safety.
4. AR and VR
In the travel industry, artificial intelligence (AI) and virtual reality (VR) play major roles. Travel companies use AI to process customer data to analyze and control business performance and to respond to customers' queries with chatbots immediately.
More and more hotels use VR to offer online content and raise bookings with awesome things such as interactive maps and simulated hotel tours. VR is also used in customers ' entire travel search and reservation experience.
5. Big data
The incentives are game-changing for those who make the most of big data in the travel industry. Big data allows companies to understand better and target their clients, predict future demand accurately, increase the price of the goods, and make it much easier for them to maintain their reputation.
In the travel industry, these trends are already playing an influential role.