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CIO Applications Weekly Brief

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4 of the Many Reasons Why Firms Must Try Online Auction

By CIO Applications| Monday, November 18, 2019
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Online AuctionWhen it comes to auction, the online auction is a popular fundraising idea as it offers various advantages for organizations to enjoy better deals.

FREMONT, CA: Organizations of all sizes understand the very real need to raise funds for their respective causes. A proven method of doing so is to hold an auction—a great way to encourage the target community to open their wallets and give to a cause they support. To maximize the benefit and return on the auction fundraising efforts, organizations can consider using online auction services specifically designed to manage these kinds of events. Why organizations choose online auction software? Here are four reasons.

• Wider Reach of Participants

In an online auction, anyone inside or outside of the target community can make bids. This can include international bidders who otherwise would be geographically unable to participate in the auction. With this in mind, the online auction is an especially good option for organizations.

• Saves Money and Time

Auction Software

Though online auction tool does come at a cost, online auctions can save on all the expenses that go into planning a physical auctioning event, helping firms in saving money. If planning an auction in a strict timeline or during a busy season, an online auction allows bidders to participate in the auction at their convenience, maximizing participation.

 

• Provides Stress-free, Accessible Environment

Live and silent auctions can be off-putting to participants, especially for those who may not have the time or do not like the at-the-moment pressure. Online auction eliminates the highly charged bidding environment and allows anyone to participate in the auction.

• Selling Excess of Items

Another benefit of the online auction is that, in the case of excess of items, an online auction can be held before a live or silent auction to reduce the number of items that will be on display. Additionally, an online auction can be used to deal with the leftover items after a live auction. 

Clearly, the benefits of online auction make a lot of sense to organizations.  

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