advarics
Time-Honored Inventory Management and POS Provider for Lifestyle Retailors

Consumer behavior is always evolving. The advent of e-commerce, mobile shopping apps, and social media platforms has revolutionized the way people discover, browse, and purchase products. In parallel, some consumers seek in-store experiences that incorporate the digital conveniences they’ve become accustomed to. This convenience and access to information have created a scenario where consumers no longer adhere to a single sales channel. They seamlessly transition between physical stores, pop-up shops, online marketplaces, and many web-based shops to meet their shopping needs. This fluidity in consumer behavior has left lifestyle retailers with a question—how to efficiently and competitively sell their products across these diverse sales channels?

In light of this, the retail industry transcends the traditional constraints of the retail environment, requiring a seamless, tech-driven approach for transactions between retailers and consumers. This digital transformation aims to meet consumers wherever they are, whether in a physical store, on a website, through a mobile app, or at events, irrespective of specific locations or time.

Advarics is a leading company bringing about this digital transformation and simplifying outdated processes through its device-independent ERP software for inventory management and point-of-sale (POS) in the lifestyle retail sector. The tool encompasses end-to-end web shop solutions, business intelligence (BI) tools, planning systems, forecasting solutions, and more. Leveraging these technical advantages and the product’s inherent strengths and architecture, Advarics helps retail business operators manage inventory and regular customer interactions in the most efficient and effective manner, regardless of location or time.

For Advarics, digital transformation entails departing from legacy on-premise solutions, applications, and services and transitioning to true cloud-native solutions.

This shift takes businesses from reliance on workstations, local servers, and complex VPN networks connecting warehouses, stores, and interconnected web shops to a unified application and a robust ERP solution that serves as their backbone, whether in physical stores, online, or a combination of both. Its goal is to eradicate the distinction between stationary and online retail within its ecosystem.

Since its inception, Advarics has been a pioneer in the European lifestyle retail market, leading the innovation charge with a true SaaS application. Its applications operate as progressive web apps, adaptable to any device without installations, local updates, or dependence on app stores. This provides lifestyle retailers with even more flexibility. They can now utilize these tools, software, and application functionalities on any device, at any time, without the constraints of app stores.

Everything available in the company’s comprehensive ERP application is accessible across various devices and form factors, ensuring a richer experience. Users can conduct their business from anywhere and at any time, using any device or tool that suits their needs at that moment. Retail can reach consumers regardless of their location, infrastructure, or device. This is how Advarics actively supports the digital transformation of its valued clients.

Advarics’ cloud solutions offer enhanced freedom, unparalleled flexibility, and top-tier security. Most importantly, apps run just as reliably offline, providing seamless access 24/7. They are also fortified with double encryption and safeguarded in adherence to stringent banking standards, and client data is consistently kept current. This level of security is achieved through automated backups housed in cutting-edge data centers equipped with the most advanced firewalls and security technologies available.

“We handle all the workflows and functionalities of a modern merchandise ecosystem,” says Roland Köhler Innsbruck, CEO of Advarics.

The company’s API-first, microservices-first approach enables seamless integration of third-party applications and vendors into its ecosystem. Similarly, its solutions can be integrated into other ecosystems. This flexibility empowers retailers to continually engage with the best applications, companies, and vendors available for specific needs without the need to overhaul their entire software suite or ecosystem.

Advarics’ exceptional differentiator lies in the speed at which it delivers value, launches operations, and enables retailers to be productive. A case in point is approximately two and a half years ago when it undertook the migration of a European fashion retailer boasting 230 stores across borders, each with distinct technical systems and languages. This endeavor encompassed everything from contract signing to the live launch, including data migration from their legacy on-premises ERP system, development of custom APIs, integration with existing applications, and the complete replacement of POS systems within the stores. Remarkably, this entire process, from contract signing to staff training, was achieved in 110 days.

An expeditious approach like this not only accelerates time to value but results in substantial cost savings for clients. In essence, its time-to-value metric sets Advarics apart, especially in the context of larger projects, making a compelling case for choosing its services.