October 2020CIOAPPLICATIONS.COM92,500 new phone lines. Additionally, we developed, designed, tested, and deployed a toll-free hotline for coronavirus support (119). This new hotline was rolled out across 1,000 exchanges nationwide as well as supported on text and operator service platforms so that people with hearing impairments or connection difficulties can call in as well. We also worked with any of our customers having extension codes with 119 so that their businesses wouldn't be impacted.· Staying abreast of changes in calling patterns The COVID-19 pandemic has drastically changed typical telephony calling patterns causing us to rethink our approach to capacity planning. These shifts in traffic were first discernible as the pandemic spread in China and the Far East, then in Italy and Spain and subsequently throughout other European countries and The Americas.During the early stages, we saw large upticks in airlines and travel-related calling as people adapted plans to return home or modify vacations. Once this initial wave passed and the pandemic took hold, travel calling drastically dropped while other segments spiked for home consumers, such as retail and banking verticals. Additionally, as a greater percentage of the population works at home, we also see added calls to conferencing access numbers. The traffic profiles themselves also exhibit changes in characteristics, such as increased holding times and a greater proportion of media to signaling content as more calls are destined for call centers and conference bridges.Such unpredictable calling patterns make clear the need for a nimble and accurate capacity planning process. Telecommunications networks need to be finely tuned to effectively meet the unpredictability. Capacity planning is not only essential for the core network elements, ports, and circuits, but also for the queuing capacity and IVR ports that must be managed to provide recorded announcements and accommodate callers on hold. The underlying network layers carrying voice traffic such as Ethernet and MPLS As COVID-19 spreads world wide, we face unpredictable challenges to keep the voice network running while taking care of two of our most important assets, our people, and our customersmust similarly be capacity managed. Given the quickly shifting demands, technologies such as cloud, SDN, and VoIP/SIP that facilitate rapid, elastic, and dynamic changes are essential. Lastly, we must also consider the growing demand for VPNs as more users need to access voice through their work networks remotely.· Additional impacts of the shifting workforce We have already touched upon some aspects of how the network must grow and shift as large parts of the global workforce no longer go into their normal workplace and adapt to a home office environment. For instance, in BT, we experienced massive growth in our conferencing demand, reaching over 50 million minutes a day. However, this shift also begets other issues that must be addressed. For example, consider that we have a growing number of calls originating and terminating on softphones or UC/conferencing clients such as Zoom, Skype, and Jabber rather than traditional handsets. These connections need to go over a variety of VPN clients. The increasing number of interworking scenarios must be understood, tested, and supported. Likewise, users who do not have access to softphone clients from home will have an increased dependence on their mobile phones.Lastly, let us not forget about our people.BT, as any other network operator, is, first and foremost a company, facing the same challenges as our corporate customers. Many associates accustomed to coming to the office for their entire career now have to adjust to home working. As all companies in this pandemic, we have quickly established a supporting infrastructure to take care of our people, including COVID-19 support personnel, as well as the flexibility to accommodate workers' needs in these challenging times.One master learning we have gained is that speed is of the essence. As traffic patterns and working conditions are changing daily or even more rapidly, flexible, and nimble decision making is necessary to stay ahead of the curve. While COVID-19 raised some new challenges as to how we managed the network, in the end, it has enabled us to leverage new innovations that we'll be using for years to come. Robert Novo
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