DECEMBER 2017CIOAPPLICATIONS.COM6DEC - 21 - 2017SALES TECHNOLOGYSPECIALCopyright © 2017 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.Volume 02 - 46Published by ValleyMedia, Inc. To subscribe to CIO ApplicationsVisit www.cioapplications.com Graphics & ArtJohn ConnorDeclan ColeRenukesh GangurSalesGeorge Thomasgeorge@cioapplications.com510.757.1040Mailing Address:ValleyMedia, Inc.44790 S. Grimmer Blvd Suite 202, Fremont, CA 94538T:510.757.1040 EditorialThe Age of Sales TechnologyJoe PhillipManaging Editoreditor@cioapplications.comJoe PhillipThe sales and marketing space is experiencing continual evolution-- embracing new age technologies. Advanced software and technologies are driving new efficiencies by streamlining varied sales processes and techniques. Today, innovative sales technologies are improving sales processes by helping companies increase their profitability, productivity and revenue goals. Salesforce Automation (SFA) is one such new age technology that helps sales teams to work more flawlessly by automating several tasks together and easing their works. This technology provides sales efficiency by keeping the sales team updated with latest data on sales and other innovative product information which further helps businesses in modifying sales processes. Helping customers in identifying the right leads for the right accounts, sales intelligence technology also provides in-depth insights into the sales database in order to improve campaigning and content. This process obviously demands for seamless integration of new age digital tools and lead generation tools that are generally used by marketing sector to easily reach and optimize those leads.Adoption of sales development technologies such as, SalesLoft and Outreach, help in co-ordination and orchestration between call sequences and emails as well as between sales and marketing. CRM (Customer Relationship Management) technology on the other hand helps sales teams with great advantage by offering them with 360-degree views of their customers, which further increases the sales the percentage of sales happened. To help companies navigate through the complexities of this industry, this edition of CIO Applications brings you the "Top 25 Sales Technology Solution Providers" of 2017. This list features the eminent vendors of sales technology who can help you to gain more insights into the domain and also help you evaluate and formalize strategies for your organization.Share your views with us.Managing EditorJoe PhillipAssistant Managing EditorAkanksha MinzSenior WritersClara MathewLeah JaneRoyce D'SouzaEditorial StaffBen JacksonDaniel HolmesEzra BenjaminJames SmithNaomi DaleRohit Chowdhary*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staff
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