APRIL 2019CIOAPPLICATIONS.COM9industry is, it's also very small. People know each other, build relationships, and get to know who the best providers are, given their network and business focus. Work with your industry peers to get firsthand information and references about providers and performance. Often you get the best unfiltered information from your peers so you can make a better, more educated decision.What are the strategic points that you go by to stear the company forward?In my organization, the senior management team supports business continuity very well. They support it financially as well as include in the agency's strategic plan, which promotes accountability at all levels. We report enterprise readiness to our Board of Directors regularly, and the board supports it from the general manager down through the staff level. It is in people's performance plans. This gives credibility and priority to what I do. Initially, I started in a completely different discipline and later landed in this space as a part of an internal leadership development, but I think this plays to my strength. I manage the breadth of people at all levels of the organization, from those who conduct operational and business functions to those who dig ditches, and put in pipes, to accountants and lawyers. It's about having that ability to work with them and meet them where they are, supporting and facilitating them, so they can be successful and get recognized for the good work that they do.This strength will enable you to be successful in building relationships. Oftentimes when you're at the staff asking them to do something that is not their full-time job, they are overwhelmed by it, or they have too much on their plate. So trying to find the value in it for them is the approach that I prefer. What holds for the future of the Business Continuity space?A lot of social media companies and tech companies don't have a full-time person to manage an operation for business continuity or emergency preparedness. They're drawing on resources who are smart and capable but they also have a full-time job, and it's difficult for them to balance both. It also makes it difficult for the practitioner to be competent because they have so many tasks on their plate and they're juggling priorities. That makes it difficult for new practitioners to get the time and experience to network. On the contrary, in the old days, we would have industry conferences, and people would meet and build a network. But millennials don't prefer to go to conferences. They're looking for connections through social media, webinars and different platforms that are more electronic/virtual rather than being physically present. So conferences that used to draw thousands of people now have lower attendance. Industry professionals Build a relationship before a disaster or a business interruption happens so you know whom to contact and can have well-defined expectations for recoveryhardly get to participate in such events due to workload and travel issues. Thus, rather than getting information directly out of people they'll Google it. Sometimes that's successful, and sometimes it's not. It can be isolating, as well. This is what I've seen in the last few years: lunchtime meetings have been replaced by webinars or recorded podcasts. A person can do it from where they are and don't have to travel to get information and, most importantly, can listen to the recording later. What would be the single piece of advice that you could impart to a fellow or aspiring professional in your field?Building relationships both internally and externally will help you succeed. If I'm struggling with a problem, I can call my peer group and know if they have dealt with the similar kind of problem and learn how they solved it. It's about building those relationships with your fellow workers and industry colleagues. Ensure you understand your company and clients' drivers and priorities and supporting them in the best way possible to meet your goals and metrics. This way you have a relationship ahead of time before a disaster or business is interrupted. You know whom to contact, and you've set expectations for recovery. I think that's one of the biggest issues that people have. They wait until the event happens and then they're scrambling to get information or to coordinate and to deal with that at a crucial time. The bottom line is it's much better if you build relationships ahead of time and practice recovery. Moving forward, understand what your critical facilities, operations, business functions and needs are, and your network can support you set realistic expectations for support.
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