Retailers Expand Use of Technology Solutions
Gaining 360 Degree View of Consumers
Security Implementation In Retail Directly Proportional To System...
Retail: It's All About 'Experience'
E-Commerce's Future requires New Thinking & New Practices to Succeed
Jayson Serrault, Chief Marketing and Technology Officer, Batteries Plus Bulbs
Delivering an Elevated Customer Experience Requires an Agile Retail...
Perry Kramer, SVP & Practice Lead at Boston Retail Partners
The Realization that Online is Where the Future Is
Reid Greenberg, Senior Vice President, Kantar Retail
The Transformation of Retail
Michael Koch, Former Sr. Director, Samsung Electronics America
Thank you for Subscribing to CIO Applications Weekly Brief
Retail Advancement through Technological Transformations
One of the ever-changing retail industry is all set to adopt new technological ameliorations in the proximate future. Innovations are redefining the ways of making a purchase. E-commerce platforms have deepened roots into the retail industry leading to new experiments for customer experience through technology. The ongoing change will continue to burgeon in the future.
Merged Inventory Management
With the changes in customer behavior and demands, brands have switched to the omnichannel approach. Retailers with both online and offline stores have started to cater to customers with the facility of purchasing online and returning or picking the product from offline stores. This approach has speed-up the purchase procedure with customers enabled to check piece prior final payment or get it changed immediately. E-commerce merged with technology has allowed retailers to stride towards such mixed inventory management system driving better customer experience.
AI for Mobile Checkouts
The technology holds more than data analyses and predicting trends. AI-powered tools are capable of providing personalized customer support which will rejig the workflow for better. Artificial Intelligence enabled bots built within mobile devices are already providing assistance in the purchase, taking it a step further, soon they might become a tool for customers for faster checkouts. In-store and online, both platforms demand faster checkouts which certainly can be served by AI technology through mobile devices.
The advent of Open Source
Open source software is a part of IT from long but could not find its reach in retail. But now with the advancements in sector advent of open source is being observed in the sector. This software can be modified as per the requirements of the company by making changes into the code. Open source system provides similar levels of ownership and customizability as a homegrown one. Retail industry talent gap will get covered as customization will pave paths for new talent onboarding. Experimenting with the traditional system was intricate but open source system new customer service tools will make their way.
AR and VR For Better Customer Experience
Augmented reality (AR) and virtual reality (VR) together have started to reshape the buying experience and will continue the same. Customer behavior and experience are evident to upswing as these technologies have enabled buyers to experience the product before purchasing in online retail. Both together are paving paths for breakthroughs that will lead upheaval of the traditional approach.