The Changing Dynamics of Customer Delivery Model
Which Technology Best Suits the Hospitality Sector?
Four Fundamental Lessons for Building a Culture of Innovation and...
Hotel Distribution and the Superfast Changing Landscape of Travel Tech
Limitless Service with Limited Resources
Tim Thilleman, Director of IT, Inn at Perry Cabin by Belmond
Hotels Must Simplify the Booking Experience to Compete with OTAs
Mark Molinari, VP-Strategic Initiatives & Marketing Programs, Venetian & Palazzo Resorts Las Vegas
New Infrastructure Means New Opportunity for Hotel Industry
Brian Kirkland, Chief Technology Officer, Choice Hotels International
Hospitality Bandwidth: Two-lane Road or A Superhighway?
Craig Corbin, Director of IT, Fontainebleau
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Let Technology Lure Your Guest
Many people have had a bad hotel or restaurant experience while traveling either for business or pleasure. And regrettably for the hotel or restaurant industry, they turn into memorable experiences, which in the current digital world are highly shareable.
FREMONT, CA: Hospitality is an industry that revolves around the public and primarily focuses on creating an experience that fulfills multiple goals--emotionally connecting with the customer, delivering on the brand promise, and making everything convenient. By communicating proactively to establish trust and build loyalty with the customers, it is possible to provide practical experience.
It All Starts with Trust:
In order to earn respect, it is crucial for the hospitality providers to build authentic trust with them, founded on proactive and honest interaction as in hotels, guests appreciate updates on like room status, facility hours, and billing. It is significant for the hotels to shape their experience keeping in mind their guests, which includes more flexibility, superior visibility, and proactive communication, all achievable with digital user-centric tools.
The utilization of chatbots can be considered as a flexible technology intended to provide superior communication and access for the users. The mobile functionality of chatbots is also of a tremendous advantage as organizations willing to reach a wider audience can utilize it rather than sticking to the age-old method of sending emails. By implementing chatbots, it can be more comfortable for the hospitality organizations to reach the users where they can be appropriately engaged.
One of the most convenient methods that can help the organization to manage real-time insights into a guest’s preferences by gathering data about their interactions is by implementing connected devices and systems all through. The rich customer data can ultimately, increase the value to the hotel and give management an improved opportunity to impact the outcome of their stay, positively. By implementing IoT devices like tablets in hotel rooms can provide management with user-specific information about preferences such as room temperature, music, and dining habits. By deploying the collected data, the organization proves to the guest that they value them as individuals and are willing to cater directly to their needs as well as demands.
Prioritize the Purpose:
The core elements of the service industry businesses are trust, transparency, and the treatment of customers. Organizations improve their business models by using a digital core to manage their customers’ preferences, foresee their needs, and offer personalized experiences. Chatbots and IoT help the hospitality organizations to listen and respond to the needs of all types of guests and assure a positive impression created for lifelong clientele.